Guided by the Longgang District Bureau of Commerce and hosted by Alibaba 1688, a purchasing agent service, the event marks a key step for 1688 to further expand its cross-border business and empower manufacturers in industrial clusters to go global.
It also stands as a vivid practice of Longgang’s efforts to integrate the digital and real economies and build a thriving hub for cross-border e-commerce.

Jin Ming, head of 1688's cross-border channel ecosystem, analyzes the latest trends in global B2B e-commerce and favorable cross-border policies at the launch event.
At the launch event, Jin Ming, Head of Cross-border Channel Ecosystem at 1688, delivered a speech titled "1688 Cross-border Supply Chain: Sail Ahead and Seize Opportunities".
He analyzed the latest trends in global B2B e-commerce and favorable cross-border policies, helping enterprises identify new opportunities in the global marketplace.
Yu Shuhui, General Manager of Guangzhou Saisi Technology, shared practical experience in her presentation titled "Growth Path of Top-tier Merchants on 1688", illustrating the complete process of creating cross-border hit products, which struck a chord with attendees.
During the session based on the theme "AI Plus Supply Chain: Securing Growth for B2B Businesses", Lu Jinyong, Industry Operations Manager of 1688 Digital Supply Chain, unveiled three major upgraded core capabilities of Cross-border TrustPass. These comprise AI-powered intelligent matching, multilingual operation and full-spectrum cross-border supply chain support.
Integrated with advanced large AI models, the upgraded service features automatic product creation, AI customer service, data analytics and automated marketing. It offers manufacturers in industrial clusters one-stop overseas solutions covering brand promotion, precise customer acquisition and cross-border order fulfillment.

Xia Zhiqiang, General Manager of 1688 Shenzhen Division, speaks about the futureprospects of in-depth cooperation between the platform and Shenzhen's industrial clusters.
Xia Zhiqiang, General Manager of 1688 Shenzhen Region, delivered a speech entitled "New Opportunities: Driving Business Growth", looking forward to broad prospects for in-depth cooperation between the platform and Shenzhen’s industrial clusters.
The rollout of Cross-border TrustPass signals a comprehensive upgrade to 1688's cross-border strategy. Leading cross-border merchants also shared insights on AI-powered product selection, channel expansion and supply chain optimization, offering practical solutions for participating enterprises.
Moving forward, Longgang District will continue to deepen cooperation with Alibaba 1688. The two sides will scale up the application of AI technologies to facilitate the export of industrial goods and the global expansion of featured industries, injecting strong momentum into Shenzhen's drive to build itself into a world-class cross-border e-commerce hub.