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2023 FAST Shenzhen Eyewear Fashion Week would Come (12.17 -- 12.19)

Source: Longgang Media Convergence GroupUpdated:2023-12-14


2023 FAST Shenzhen Eyewear Fashion Week would be held at Hall 6 of Shenzhen Convention & Exhibition Center from December 17 to December 19.

Under the guidance of China Optometric and Optical Association, Industry and Information Technology Bureau of Shenzhen Municipality, Shenzhen Office for Design and Creation and Longgang District People’s Government of Shenzhen Municipality, 2023 FAST Shenzhen Eyewear Fashion Week is hosted by the Organizing Committee, undertaken by Shenzhen Enterprise Service Group (Longgang District) Limited Company, and supported by Shenzhen General Chamber of Commerce (SGCC), Shenzhen Association of Eyewear Industry, Henggang Eyewear Fashion Association of Longgang District of Shenzhen, Hong Kong Association of China Eyewear Manufacturers and Asia Optical Chamber of Commerce.

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The “FAST” in “2023 FAST Shenzhen Eyewear Fashion Week” specifically refers to “Fast, Art, Smart, Technology”. With the theme as being “as fast as light”, the Fashion Week would include 1 exhibition, 1 design contest and selection, and multiple events and activities. It would pool different factors characterized by fashion, optical art, future science, etc. And, the Fashion Week would gather high-end resources and be divided into different themes, to offer a totally-new visual experience, to give a new impetus to Shenzhen’s fashion industry, and to be an industrial gala having a certain influence on China even the world.  

Covering an area of 7,500 square meters, the exhibition of 2023 FAST Shenzhen Eyewear Fashion Week would include 2 themes -- “immersive experience” and “brands”. At the “immersive experience” theme exhibition section which is in the style of “infinite space” and “space tunnel”, industry, art and technology would be integrated while the glamour of fashion would be shown. Attendees could try on eyewear products and consult exhibitors freely. At the “brand” theme exhibition section, stores of China’s leading eyewear enterprises and well-known chain brands would have their exhibitions in their own brand style, hold new product launching conferences and fashion shows to show the brand images fully.

The selected works of 2023 Shenzhen Eyewear Design Contest would be exhibited. 1,200 excellently-designed eyewear products would be exhibited at the exhibition of 2023 FAST Shenzhen Eyewear Fashion Week. It’s estimated that about 20,000 attendees would be attracted to the exhibition.